Why Human Potential matters and how this all links to purpose, both as an organisation and as an individual.

Why Human Potential matters and how this all links to purpose, both as an organisation and as an individual.
As humans, we thrive when we have a purpose, a reason to get out of bed – Ikigai is what the Japanese call it. And, the same applies for organisations – all the research that I have seen shows that organisations with a meaningful purpose (to their employees and customers) do better than one whose sole purpose seems to be maximising shareholder value.
This is a journey we have been on for more than 10 years, one that has accelerated when we realised it was about heart – if we open our hearts and show up as authentically who we are, then we have a much greater chance of finding our purpose; and if we can run an organisation that way, then people will engage, be happier and we’ll all have a more fulfilling time. And yes, we’ll actually deliver more profits than just focusing on profits only!
For us, here at Heart in Business, what was missing for so long was measurement – the old adage goes what gets measured gets done. Discovering the Human Potential Assessment allowed me to help my team unlock their hidden Human Potential.